Xcelirate Offices

All fun and some work
Project name
Xcelirate Offices
Year completion
2021
Client
Xcelirate
Location
GBarcelona, Spain
Category
Workspace
Square meters
1000 m2
Functions
Interior Design, Ideation and Craft
Collaborations
Illuastrations Javi Royo
Photography Lagranja Design
Video Kinki Factory


The client
Popular culture, a dash of irony and a mega-dose of fun underpin new offices for Xcelirate in Barcelona.
Xcelirate is an expanding digital entertainment content provider with a global reach. Many of its staff work from home in far-flung locations. In a step to take the company forward and attract talented young programmers, the company decided to open a hub in Barcelona – a city renowned for its digital start-up culture and fantastic lifestyle.

The project
Although Xcelirate operates in the digital realm, physical meetings – between both staff and clients – are important. For these occasions, the designers created thematic meeting rooms that pay homage to recent online phenomenons. In one, you step into the world of Narcos – with jungle wall motif, historic photos of Pablo Escobar and his entourage and a central table featuring the show’s name in powdery white font. Another takes you to a bank vault – the main stage for the hit Spanish series La Casa de Papel (‘Money Heist’) where the Anonymous facemask worn by characters in the series and private strongboxes are the visual codes.




Strategy
The shared workspaces of the new Xcelirate HQ present a similar sense of diversion, but with a stronger emphasis on productivity. Lounge areas and informal work nooks have been fitted out and Lagranja-designed chairs, stools and sofas in softly rounded forms and warm textiles. Taking inspiration from video games arcades, the ‘Recreation Room’ features neon wall installations of Pacman, Space Invaders and other famous characters of the genre. They share company with illustrations by Barcelona-based illustrator Javier Royo on the curtain window to the terrace, his little creatures creating quirky interactions with the city’s famous skyline. Beyond interior design, Lagranja also created the storyboard for a cool recruitment video that showcases the new Xcelirate offices as a colourful, thematic work and playground for the world’s best tech talent. Produced by Kinkifactory, it communicates the design concept with a new medium that reaches out beyond the physical space and highlights its features in a fun and animated way.
